Design is transformative. Design has power. It changes people, products, places and brands. More and more, design is credited as a key component of commercial success. However, design is vulnerable to the perception of its value. And the extent of its impact remains dependent on the will and the means to actualize the fullness of its potential.
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Websites, landing pages, online stores, content hubs (blogs, news) to interactive platforms.
Client: International Global Solution, Corp. (IGS)
I led the design, development, and full build of the website for IGS (International Global Solution, Corp.), a government contracting and enterprise services provider specializing in network infrastructure, telecommunications support, and client optimization solutions for public and private sectors. When I joined the project IGS was struggling to communicate complex service offerings with simplicity and authority. There was no coherent visual language, and tons of technical content that lacked clear wayfinding or hierarchy. My task was to design a web experience that made expertise legible so that prospects would instantly grasp the breadth and reliability of IGS's capabilities.
Client: The RV Industry Association (RVIA)
In collaboration with the RVIA marketing team, I helped lead the design and front-end development of the new rvia.org. The project involved a complete visual and technical refresh, modernizing the site while honoring its legacy as a trusted voice in standards, regulations, advocacy, culture, travel, and leisure. To help users navigate a massive archive of content spanning over 20 years, we reorganized content flows to better serve distinct audiences while maintaining a unified experience. I worked closely with stakeholders to reimagine the user experience and deliver a custom Drupal build that empowers editors to publish rich, engaging content with ease, without compromising visual integrity.
ART DIRECTION, DESIGN,
BRANDING FOR
PRINT AND DIGITAL COLLATERAL, COMMUNICATIONS AND ADVERTISING,
INCLUDING MARKETING CAMPAIGNS.
BRANDING FOR
PRINT AND DIGITAL COLLATERAL, COMMUNICATIONS AND ADVERTISING,
INCLUDING MARKETING CAMPAIGNS.
Client: Reimagined Parking
Client: Lockton Companies
I must be willing to start bold to inspire,
and it is always possible to pull back as we move from concept to development.
and it is always possible to pull back as we move from concept to development.
The ability to put fear aside is why I've thrived in leading transformation projects throughout the years.
Client The Honickman Companies (Pepsi)
